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Shoplazza AI

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Build and operate an online store through Athena, an AI commerce agent.

Free trialAI E-commerceAI AgentsAI Website Builders

Verified Nov 2, 2026

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What is Shoplazza AI?

Shoplazza AI is an e-commerce platform built around Athena, an AI agent that coordinates store creation and ongoing operations. You describe your business or the outcome you want in plain language, and Athena delegates work to specialist agents for storefronts, product imagery, advertising, payments, retention, and fulfillment.

The store builder creates pages and product copy and handles technical SEO tasks. LazzaStudio turns existing photos into branded product images, while AdValet tests advertising creatives and adjusts spending within a budget cap. Other capabilities include retrying declined payments, running customer win-back campaigns, and coordinating order routing, tracking, and shipping. Athena returns work for review, with merchant approval required for shipping, scaling, and spending decisions.

The platform serves new store owners, growing direct-to-consumer brands, and merchants moving from marketplaces to their own storefronts. You can generate a storefront preview without an account or payment method, but launching and accepting orders requires a paid plan. All plans include the Athena lineup; transaction fees, staff allowances, and some business features vary by tier.

What can Shoplazza AI do?

  • Conversational commerce agent

    Describe a goal in plain language and Athena coordinates specialist agents, returning their work for your approval.

  • AI storefront builder

    Generate store pages and product copy, customize the storefront, and address technical SEO issues.

  • Product image generation

    Turn existing product photos into branded imagery with a consistent look across store pages.

  • Advertising management

    Test creatives and adjust campaign spending within the budget cap you set.

  • Payments and retention

    Retry declined payments and run customer win-back campaigns, replenishment reminders, and rewards.

  • Fulfillment coordination

    Coordinate order routing, tracking, and shipping through Fulfillment by Shoplazza.

Who is Shoplazza AI for?

New store owners
Build an online storefront from a business description without coding or design skills.
Growing DTC brands
Coordinate advertising, payments, customer retention, and fulfillment through one agent.
Marketplace sellers
Create a direct-to-consumer store alongside an existing marketplace business.
Dropshippers
Launch a storefront and manage commerce operations with AI assistance.

How much is Shoplazza AI?

Official pricing

  • Basic

    $351/yr

  • Advanced

    $945/yr

  • Pro

    $3,591/yr

Free plan: Free AI-generated storefront preview without an account or payment method; a paid plan is required to go live and accept orders.

Frequently asked questions

Can I try Shoplazza AI for free?

You can describe your business and preview an AI-generated storefront without an account or payment method. A paid plan is required to go live and accept orders.

Does Athena act without my approval?

Athena prepares and coordinates work, but shipping, scaling, and spending require your approval. Advertising operates within the spending cap you set.

Do all plans include the same AI agents?

Basic, Advanced, and Pro include the full Athena lineup. Plans differ in transaction fees, staff account allowances, and certain business features.

What transaction fees apply?

Basic charges 2%, Advanced charges 1%, and Pro charges 0.5%. These fees are in addition to the subscription price.

Can I change plans later?

Upgrades are available at any time, with the price difference prorated for the remaining billing period. Annual subscriptions can only upgrade to a higher annual plan, and downgrades take effect at the end of the current term.

Can I migrate an existing store?

A free Store Migration plugin helps move stores from Shopify and other platforms.

Shoplazza AI alternatives

Compare alternatives
  1. 110WebBuild and host websites, online stores, and web apps from prompts, links, or files.
  2. 2ClawTeamsCoordinates specialist AI agents to complete tasks through your team's chat tools.
  3. 3PixelListingGenerate ecommerce listing images, lifestyle scenes, and ads from product photos.
  4. 4Product Creative GeneratorTurn product photos into coordinated ecommerce listing, banner, and social image sets.
  5. 5VisualPilot AIGenerate marketplace main images and product detail graphics from a product photo.

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