Terms of Service
Last updated November 3, 2026
These terms cover using Toolocate (toolocate.com) and buying listings and ads from us. Toolocate is operated by Baolin Zhang, an individual in China (“we”, “us”). By using the site or placing an order you agree to them. Questions: [email protected].
1. The directory
Toolocate is an independent directory of AI tools. We open each tool's website ourselves and write the listing from what it says; listings describe products as we found them when we last checked, and prices and features can change. Check the tool's own website before you rely on a detail. We decide what to list, how to describe it and how to order lists; payment never buys a better description or ranking. Product names, logos and screenshots belong to their owners and are shown to identify the products. If you own a listed product and want something corrected or removed, use “Suggest an edit” on its page or email us.
Toolocate doesn't generate images, video, audio or text for visitors: feature names on a listing, such as “text to video”, describe the third-party tool, which runs on its own website. We draft listings with AI language models (OpenAI's GPT and DeepSeek) from the tool's official website, and every listing goes through automated checks before it's published.
2. Paid listings
Listing is free. Two paid options make it faster and more visible; both are one-time payments:
- Basic, $19. We check your tool as soon as you pay. If it passes, it goes live the same day, and you can edit its summary, overview, features, audiences and FAQ from your dashboard.
- Pro, $49. Everything in Basic, plus a highlighted card labeled “Featured” for as long as the tool is listed, and a place in the Featured row on the home page, which shows the 6 most recent Pro listings. Pro can also be bought for a tool that's already listed.
Paying doesn't guarantee a listing. Paid tools go through the same check as every other tool: the website must work, be an AI product and meet our content rules (section 7). If your tool doesn't pass, or isn't live within 14 days of payment, we refund you in full. Changes you make to a listing may be reviewed before they go live, and facts such as pricing and platforms stay under our weekly checks. Featured placements are labeled and their links are marked as sponsored. If another buyer already manages a tool, a second purchase for it is refunded.
3. Ads
Ads are sold by the day, one advertiser per placement per day. Current prices per day: Site-wide banner $9, Home page $10, Category pages $6, Tool pages $5. Days are calendar days in UTC and can be booked from tomorrow up to 90 days ahead. After paying, you add your ad (title, tagline, link and image) in your dashboard. We check every ad before it runs and may ask you to change it; until an ad is approved, the placement shows our own ad. Days without an approved ad still count as booked. Ads are labeled “Ad” and their links are marked as sponsored. Clicks and results aren't guaranteed.
4. Prices, payment and taxes
Prices are in US dollars and exclude taxes; any applicable tax is added at checkout. All purchases are one-time payments: there are no subscriptions or automatic renewals. Payments are processed by Waffo Pancake, which acts as the merchant of record for our orders and handles payment, sales tax, receipts and invoices. Charges appear on your card statement as WAFFO. Receipts and invoices are available from your dashboard.
5. Refunds and cancellations
- Listings: a full refund if your tool doesn't pass our check or isn't live within 14 days of payment. Once a listing is live, the payment isn't refundable.
- Ads: cancel before your first booked day for a full refund. Once an ad has started, it can't be refunded, including days without an approved ad.
- Billing errors: a duplicate charge or a charge we made in error is refunded in full.
To cancel or ask for a refund, email [email protected] from the address you paid with. We reply within two working days. Refunds go back to your original payment method, for the full amount you paid including tax; how long they take to appear depends on your bank. If you think a charge is wrong, please contact us before disputing it with your bank. These terms don't limit any refund or withdrawal rights you have under the law where you live.
6. Your dashboard
Buyers manage orders from a dashboard, signed in with a one-time link sent to the email they paid with. Keep access to that inbox secure; anyone who can read it can sign in. You're responsible for the listing changes and ads you submit.
7. Content rules
We don't list or advertise tools, and don't accept listing changes or ads, that are harmful, illegal or deceptive. That includes:
- sexually explicit or NSFW content, including “undress” apps;
- violent or gory content, and content that promotes violence;
- hate speech or harassment;
- anything that sexualizes or endangers children;
- deepfakes or impersonation of real people without their consent;
- content that infringes copyright, trademarks or other rights;
- scams, malware and deceptive claims.
Listing changes and ads must be accurate and must be about your own product or one you're authorized to represent. By submitting content you let us show it on Toolocate and edit it for length and format. To report a listing or an ad that breaks these rules, use “Suggest an edit” on its page or email [email protected]; we review reports within two working days and remove what breaks them.
8. Breaches and suspension
If you break these terms, for example by submitting content that breaks the rules above or by abusing our forms, we may reject or remove the content, stop running an ad, remove a listing, or suspend your dashboard access. When we stop a paid service for a breach, we don't owe a refund except where the law requires one. If we stop a paid service for any other reason, we refund the unused part.
9. Disclaimers and liability
The site and listings are provided “as is”, without warranties of any kind, including accuracy of listings and fitness for a particular purpose. Links to tools take you to third-party websites we don't control. To the extent the law allows, we aren't liable for indirect or consequential losses, and our total liability for any claim is limited to what you paid us in the 12 months before it.
10. Changes
We may update these terms; the date above shows the latest version. Changes don't affect orders you already paid for.
11. Governing law and disputes
These terms are governed by the laws of the People's Republic of China (for this purpose excluding the Hong Kong and Macao Special Administrative Regions and Taiwan). If a dispute arises, please first write to [email protected], and we'll try to resolve it with you within 30 days. If we can't, the dispute goes to the competent people's court where the operator is located. Nothing in these terms affects consumer rights you have that can't be excluded by agreement.
12. Contact
Support, refunds, corrections and legal questions: [email protected].